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Writer's pictureLaura Johnstone

Send out a Search Party: The Rise of Buying Agents

Updated: Jul 14, 2020

London Homes Search featured in this article for The Telegraph, exploring the rising popularity of buying agents for first-time buyers, and how we can help them gain a competitive advantage in today's property market.


As buying agents can still be regarded as a service for the rich and elite, the article looks at a typical first-time buyer, with a modest budget, looking for a one-bedroom flat:


I went to a search service because of my frustrations with estate agents in a competitive market. My experience is not uncommon. Scott Lancaster, a 35-year-old IT worker, was looking to buy his first property in 2013.

“I didn’t feel estate agents were listening,” he says. “I didn’t know the right language to use; I didn’t know how things operated; and I didn’t know the people.” He went to Greengrass Property (now London Homes Search), a London search service, who found him a one-bedroom flat in Balham within seven weeks. He moved in last year and “couldn’t be happier”.

Before using a search service, I had been shown many properties that bore little relation to my brief. Buying agents listen. “We don’t want to show somebody something if we don’t think it fits their criteria,” says Laura Johnstone. “We don’t want to waste their time.”



If you are a first-time buyer looking to purchase in London, or perhaps you're a parent looking to help your child find their first home, let’s have a chat to see how we can help find your ideal London home: Contact Us





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